Digital Transformation with Google Cloud

Digital transformation is using digital technologies to create or change business processes, culture, and customer experiences. Organizations adopt the cloud to innovate faster, scale globally, and shift from fixed infrastructure to flexible, on-demand resources.

Cloud computing is defined by on-demand self-service, broad network access, resource pooling, rapid elasticity, and measured (pay-per-use) service. Google Cloud groups services into IaaS, PaaS, and SaaS, and emphasizes a total cost of ownership (TCO) advantage over running your own datacenters (CapEx → OpEx).